Atlas for Men is a French lifestyle apparel brand specializing in outdoor-inspired clothing and accessories for men. Positioned in the casual and adventure wear segment, the brand offers practical, comfortable, and accessible collections designed for everyday use and leisure activities.

Founded in 1999, Atlas for Men has developed a strong direct-to-consumer model, combining catalog sales and e-commerce to reach a broad international customer base. The company operates across multiple European markets and has built a recognized brand identity centered on authenticity, functionality, and value for money.

With an integrated approach spanning product design, sourcing, marketing, and distribution, Atlas for Men continues to expand its presence while maintaining a clear positioning in the men’s outdoor and casualwear segment.

As a longstanding partner of the CEO since the first LBO, Indigo participated in this transaction alongside a new majority investor in May 2019.